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ETHNIC FASHION BRANDS OF INDIA

When it comes to major Indian ethnicwear brands, there's a vibrant tapestry woven with age-old traditions, contemporary twists, and diverse regional flair. Here are some of the leading players to explore, categorized by their distinct offerings:



Premium Luxury:


  • Sabyasachi Mukherjee: This couturier's opulent sarees, lehengas, and sherwanis are synonymous with bridal grandeur and celebrity attire. Expect intricate embroidery, rich fabrics, and timeless elegance.

Sabyasachi Mukherjee


  • Anita Dongre: Known for her intricate handcrafted details, playful silhouettes, and modern interpretations of traditional styles, Anita Dongre offers bridal and ready-to-wear pieces for the discerning fashionista.

Anita Dongre


  • Manish Malhotra: Bollywood glamour meets traditional grandeur in Manish Malhotra's dazzling lehengas, sarees, and sherwanis. Expect bold colors, shimmering embellishments, and a touch of drama.

Manish Malhotra



Contemporary Chic:


  • Raw Mango: Reviving India's rich handloom heritage with a contemporary twist, Raw Mango by Sanjay Garg offers sarees, kurtas, and dupattas with vibrant colors, unique weaves, and modern silhouettes.

Raw Mango

image source - rawmango.com


  • Payal Khandwala: Embracing minimalism and subtle sophistication, Payal Khandwala creates handcrafted silhouettes using organic fabrics and delicate prints, perfect for the modern Indian woman.

Payal Khandwala

image source - lbb.in


  • Anushree Reddy: Known for her vibrant floral prints, intricate embroidery, and playful silhouettes, Anushree Reddy's lehengas and sarees are perfect for festive occasions and weddings.

Anushree Reddy

image source - dnaindia.com


Bridal Delights:


  • Ritu Kumar: A household name for bridal wear, Ritu Kumar offers a wide range of sarees, lehengas, and sherwanis in classic and contemporary styles, catering to diverse budgets and preferences.

Ritu Kuma

image source - theweek.in


  • Tarun Tahilani: This designer's bridal ensembles are known for their avant-garde cuts, exquisite details, and fusion of Indian and Western elements, creating a unique and dramatic look.

Tarun Tahilan

image source - forbesindia.com


  • Neeta Lulla: From timeless bridal lehengas to elegant sarees, Neeta Lulla's designs exude royalty and grandeur, often incorporating intricate embroidery and traditional motifs.

Neeta Lulla

image source- moneycontrol.com


Regional Stars:


  • Jaypore: Explore the rich textiles and craftsmanship of Rajasthan with Jaypore's curated collection of sarees, lehengas, and dupattas, featuring vibrant prints, zari borders, and traditional motifs.


  • Chenaab: Immerse yourself in the elegance of Kashmiri embroidery with Chenaab's exquisite pherans, shawls, and stoles, featuring intricate needlework and vibrant colors.


  • Kanjivaram: Experience the timeless beauty of South Indian silk sarees with Kanjivaram's opulent creations, known for their rich gold zari borders, intricate motifs, and luxurious feel.



This is just a glimpse into the vibrant world of Indian ethnicwear brands. Remember, personal preferences, regional styles, and budget play a role in choosing the perfect outfit. Dive deeper into these brands or explore others based on your unique taste and occasion!


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